I’m Justin.
Writer
Strategist
& Comedian
based in Brooklyn.
ABOUT MOI
I’m a creative strategist that’s helped originate new brands, reignite old voices, and turn “cool ideas” in a deck into reality. And I’d love to do that for you and your brand.
After 5 years at Redscout I’m seeking projects sweetly nestled at the intersection of creativity and culture. Bonus points if they’re fun.
Other things I’m up to lately:
Creating video sketches
Doing live shows (standup, improv…all that stuff)
Cutting back on sugar :/
Perfecting my mid-range jumpshot
This is Justin
The Work
Brands I’ve Worked With
Case studies and samples can be found on this very website. How ‘bout that?
Netflix Seattle Reign F.C. Microsoft Nike JD Sports Thorne Allergan Aesthetics Quizlet Grubhub Best Buy Tailored Brands Govino Power Heal
Work I’ve Done
Strategy
Brand Definition (Positioning; North Star)
Brand expression (Voice; Persona)
Go-to-market strategy
Research
Qualitative research development
Whitespace identification
Creative
Copywriting (Packaging; Website; Campaign)
Marketing concept development
Brand + product innovation
Content ideation + execution
Featured Projects
Seattle Reign F.C.
Reintroducing a legacy soccer club to the league they built
Nike x JD Sports
Transforming a sports retailer into a hub for street culture
Microsoft
Setting the standard for hybrid work post-pandemic
You Want to Hire Me
You Want to Hire Me
